So this concept was
coming at me from all sides on Monday. It began with a short discussion on a
podcast I listen to about why calling a woman attractive before commenting on
her achievements is offensive. Women are judged so frequently on
their appearance that mentioning it first slights the achievement. Her appearance is viewed
as the priority. The podcast noted that often men don’t view this as a slight
instead they emphasize how awesome it would be if they were introduced as
handsome before having their accomplishments referenced. It is obviously not
the same. For
example, when a woman is famous in a field and shares a controversial opinion,
she is called ugly, slut, etc. As we know, many people conflate an attractive appearance with sexual promiscuity. This sort of appearance based name calling is
rare for men.
So let’s take a
minute and talk about appearance, power, and assumptions about gender and just how
complicated this conversation can become. Often I see in Twitter fights, people
resorting to comments on appearance when their arguments are too weak (some anti-choicers think that me and a friend might be the most hideous people ever). Men
identifying conservatives particularly seem to run to this trope. Often with
broad statements about conservative women being “hotter” than liberal women. They are invoking the all feminists are hairy and ugly trope, and of course the false assumption that all liberals are feminists. A little
close inspection one might argue that appearance doesn’t always take the center
stage for women, but particularly professional women. These women are more likely
to be told their value isn’t only tied to their appearance. Don’t get me wrong,
a lot of value is still tied to appearance. It is not a leap of logic to draw
the conclusion that conservatives with their narrow and “traditional” views of
gender roles are more likely to tie the worth of women to appearance, but
liberals do it too. Perhaps the best representative is the sexism skit from SNL
with Hilary Clinton and Sarah Palin.
They both deal with sexism, but receive very different reactions from the
media. Clinton is ugly, nagging, etc., and Palin is pretty, dumb, etc. Which draws your attention back to the discussion about professional women's appearance being listed before their accomplishment, beauty is used to make women seem dumb and not worthy of being taken seriously.
However, what is
missing from the discussion until now? Class and race. Whiteness is valued in our
society, and thanks to colonization it has become a value almost
internationally. You see women in Japan walking with umbrellas in the sun to
preserve light skin, skin lightening creams in India (and interestingly they
exploded in Latin America after the rise of the Twilight books). And of course,
the discussion of skin tone in the US among Black people. This has a historical
background in slavery. There are connotations to having lighter skin and being
a slave often centering on lineage. Below, you’re going to see a Twitter
conversation between an idiot and a woman who he has deemed ugly for you know
being a woman of color.
which isn't something i mind tbh, since all that consisted of was a bunch of doughy white men telling me i'm unattractive @ToddKincannon
— Joaquin Peenix (@monkeysricecold) October 14, 2013
@ToddKincannon also i feel like you're conflating "hot" with "white" here
— Joaquin Peenix (@monkeysricecold) October 14, 2013
Yeah, this dude is
a racist. But fuck him. This isn’t about him. This is about the expectation that
women are supposed to strive for attractiveness and that attractiveness is to
be based on the privileged male gaze. By that I mean, white, cis, hetero, man
identifying gaze (this is getting longer and longer).
But, what about
class? My nail polish, and I like painting my nails, cost $3. Not bad. A
manicure costs between $25 and $40 depending on where you go and what you have
done. This Friday I’m coloring my hair and cutting it, which I do every two to
three months at $135 before tip. My hair alone and I know it is so expensive
with tip for a year going every 8 weeks is more than $1,100 a year (including tips).
That is a lot of money I could be using for something else. But I like D, she
does my hair, and she’s getting married this year so I want to go a little more
often and tip a little more. I did it myself in college or L did it, and I had
a lot of accidently cool hair with two tones in it, which I rocked by the way. I don’t even put that much time into my
appearance. I’m probably looking at maybe another $150 in make-up/remover a
year, and then pedicures, which I’m way more into than manicures. I could
easily be looking at $1,500 a year in appearance related spending before
clothing. It is expensive to look moderately attractive on the days I brush my
hair and put on pants (most of you know about my aversion to pants, which are a
tool of the patriarchy *shakes fist in air*). I like it by the way. Wearing
make-up and having someone else do my nails and hair. It is relaxing, and I get
to witness and ask about working conditions a lot of people never think about.
There is nothing wrong with enjoying feeling pretty, but it doesn’t feel good
when it is the expectation set forth by other people.
All that said, and
I know I’ve said it before, I’m way more likely to be the most intelligent person
in the room than the most attractive person. I know smart, sexy, awesome women
who won’t go outside without make-up. For what? Fear of offending someone who
decides they want to look at these women in a sexual way? Or maybe it is fear
of criticism from other women who self-police (holding people within your own subgroup
to standards and shaming them for reaching outside said standards in order to
correct perceived deviant behavior; for example, boys who play with dolls are
often self-policed by their parents)? I have never seen one of my friends
without eyeliner, and I’ve known her for almost 15 years.
But I’m not just
ranting about how expensive it is to identify as a woman or the sexism
professional women face. So from a sociological perspective what do we know:
whiteness, straight hair, light hair, light eyes, clear skin, etc. is the
ideal. Most accessible for women of whiteness with expendable income. It becomes
exceedingly more difficult the less power you have within this society. After
all a Black woman will still be black tomorrow, and low-income women will still
be low-income, and the standards of Western beauty aren’t going to change.
Low-income individuals are more likely to be people of color and will have a
difficult time striving for these beauty ideals.
Final thought, I find it remarkably interesting that any women who choose not to participate in this system invoke in the keepers of the status quo. I think of women of color who want to wear the afro as a political statement or women who refuse to shave their body hair. These women are treated with little respect, often ridicule, and even scorn, and if that is the expected response when deviating from societal expectation, then why deviate? But at the same time if you participate attractiveness is employed to undercut your accomplishments. It is almost like there are social structures that are invisible yet can be clearly seen in a variety of manifestations that dictates the power structures within our society.